Start a Project
Monthly Content Retainers

A steady content pipeline for food brands that cannot go quiet.

A fixed monthly production rhythm for food brands with ongoing recipes, launches, reels, and campaign content. Less briefing from scratch, more consistent output.

Start a Project
Food brand monthly content planning board
Built for rhythm

Retainers work when the process is boring in the best way.

A fixed monthly rhythm for brands with ongoing footage, launches, recipes, or social needs. Less briefing from scratch, more consistent output.

The work stays practical: clear scope, transparent starting points, and an honest fit check.

Sample Retainer Scope

Mellow Spoon monthly content partnership.

A 6-month content system for a premium ready-to-eat breakfast brand, built around one campaign theme each month and delivered on a clear monthly rhythm.

6months
8assets per month
48finished assets
1monthly theme
01

Monthly recipe batch

One themed batch each month tied to a launch, product, season, or occasion, with shot list, styling, captions, and platform hooks aligned before production.

02

Launch calendar and cutdowns

A monthly handoff plan showing where each asset belongs across Instagram, TikTok, Stories, paid ads, email, and web, with cutdowns for every main video.

03

Reusable content library

Every month adds product shots, detail clips, B-roll, captions, on-screen copy, and reusable edits to an organized library the brand can keep using.

6-month delivery overview

Each month has a clear focus, asset batch, and recommended use.

Month 1

Overnight oats launch

8 assets + 4 cutdowns

Instagram, ads, website
Month 2

High-protein breakfast

8 assets + recipe batch

Reels, TikTok, Stories
Month 3

Summer fridge snacks

8 assets + launch calendar

Social and paid ads
Month 4

Granola cup spotlight

8 assets + 4 cutdowns

Reels, ads, web
Month 5

Chia pudding rituals

8 assets + recipe batch

Social and email
Month 6

Holiday brunch

8 assets + launch calendar

Social, ads, campaign

Monthly rhythm

  1. Week 1 Theme lock-in, shot list, and calendar approval
  2. Week 2 Photo and video production day
  3. Week 3 Edits, cutdowns, captions, and review
  4. Week 4 Final delivery, library upload, and scheduling handoff
Build a Retainer Like This
Portfolio Retainer Scope

Bark & Broth monthly content retainer.

A 6-month content system for a premium pet wellness brand, built around product education, owner trust, and repeatable sales moments.

6months
10assets per month
60finished assets
1monthly focus
01

Product education batch

One monthly batch explaining a real product benefit in plain language, so the content teaches first and sells second.

02

Owner trust content

Ingredient breakdowns, feeding tips, serving sizes, FAQ posts, slow-cook footage, and simple how-to-serve visuals.

03

Launch calendar and cutdowns

A monthly channel plan across Instagram, TikTok, email, paid ads, product pages, and web banners with cutdowns for each main video.

04

Reusable content library

Dog lifestyle clips, product photography, serving videos, FAQ visuals, hooks, captions, ad copy variations, and reusable templates.

6-month delivery overview

Each month is tied to a product moment, customer question, or feeding occasion.

Month 1

Bone broth launch

10 assets + 5 cutdowns

Reels, ads, product page
Month 2

Picky eater education

10 assets + FAQ posts

Instagram, TikTok, email
Month 3

Gut health campaign

10 assets + ingredient explainers

Ads, Stories, landing page
Month 4

Daily feeding routine

10 assets + how-to videos

Social, website, retention
Month 5

Treats and training moments

10 assets + short clips

TikTok, Reels, paid ads
Month 6

Holiday pet gift bundle

10 assets + campaign calendar

Social, email, shop banners

Monthly rhythm

  1. Week 1 Theme lock-in, education angle, shot list, and calendar approval
  2. Week 2 Product, ingredient, and dog lifestyle shoot day
  3. Week 3 Edits, cutdowns, FAQ graphics, and captions for review
  4. Week 4 Final delivery, library upload, and scheduled launch
Build a Pet Wellness Retainer
How It Works

A simple process, from brief to delivery.

01

Brief

Goals, channels, footage, product moments, and deadlines are locked.

02

Shape

The edit system, story, and deliverables are mapped before polish.

03

Produce

Cut, color, sound, graphics, captions, and variants come together.

04

Deliver

Final files land organized by format, channel, and use case.

Pricing

Starting points for planning the brief.

Final scope depends on footage, content volume, platform, complexity, and timeline.

Starter

Light Retainer

€1,000/mo

A lean monthly rhythm for brands that need a few recurring content pieces.

  • Monthly planning
  • 4 content pieces
  • Priority queue
  • Delivery folder
Custom

Growth Retainer

From €3,500/mo

A higher-volume retainer for launches, multiple channels, or social management support.

  • Custom volume
  • Campaign support
  • Reporting
  • Priority delivery
  • Planning support
Best For

Where this service works best.

Growing brands

Teams with recurring launches, recipes, social needs, and not enough internal production time.

Content calendars

A monthly rhythm of planned assets, batches, edits, captions, and delivery folders.

Multi-channel output

Creative that supports social, web, email, sales decks, and campaigns together.

Flexible support

A reliable studio partner for content needs that shift month to month.

Questions

Retainer questions.

Who is a retainer best for?

Brands that need recurring content and can approve work quickly. If you only need one edit, a project scope is cleaner.

Can a retainer include different services?

Yes. It can combine recipe videos, reels, cutdowns, social captions, and campaign support if the monthly scope allows it.

Is there a minimum commitment?

For launch, a 2 to 3 month trial is the cleanest way to build rhythm without locking either side into a bad fit.

What happens if we need more content one month?

Extra content can be scoped as an add-on before the month starts, so deadlines and capacity stay realistic.

Set up a monthly content rhythm.

Send your monthly content needs, approval workflow, channels, and upcoming launches. We will suggest the right retainer size.

Plan a Retainer